New Google Update will reduce Low Quality “Exact-Match-Domains” in Search Results

Google has recently updated its search algorithm regarding “Exact-Match-Domains (EMD)”, now low quality exact-match-domains will have less presence in search results. Google used to give priority to those domains which have keywords in them, but with the recent update, Google will identify low quality exact-match-domains and will give less search visibility to them.

Google’s head of WebSPAM Matt Cutts announced a “small,” upcoming algorithm change meant to reduce the amount of low quality exact match domains in search results. Exact match domains contain keywords that exactly match the search query.

Cutts also tweeted, “New exact-match domain (EMD) algo affects 0.6% of English-US queries to a noticeable degree. Unrelated to Panda/Penguin.”